Our community: posts & news
Collaborative Networks for Successful Entry into Emerging Economies of Africa
Many business have long struggled to enter emerging African markets. Dr Irene Kujala, Assistant Professor at Åbo Akademi University and Research Fellow at the Cyprus Centre for Business Research, offers expert advice and hard-earned insights about conducting business in sub-Saharan Africa.
Working from home at the time of the pandemic
As Covid-19 spreads around the world, more and more of us are forced to work from home. This new blog post offers some advice on how to best do that.
Conscientious Marketing: Appealing to Consumers in a Commodity Market
Developing intuitive strategies for marketing commodities remains a daunting feat that poses a significant challenge to many modern businesses and distributors. Currently,…
How smart technology is changing real estate marketing
Our guest editor, Ms Chrissy Jones, returns with a fascinating piece on how technology is changing real estate...
From Finance To Marketing: Transferable Skills That Will Help You Make A Career Change
People nowadays change careers 11.7 times between the ages of 18 and 48. In this fascinating post, blogger Chrissy Jones discusses transferable skills that enable us to move from career to career.
Marketing Strategies For Better Online Reviews For A Catering Company
How can professional marketers ensure their clients build a strong reputation? Our blogger Chrissy Jones considers marketing strategies from the catering industry. Read on!
Are drones the next big green tech investment?
A new blog from Chrissy Jones on the breakthrough that is drone technology
Thinking College After 30? You Are Not Alone
If a college degree is one of the things you wanted to ‘get hold of’ as you were growing up, then surely…
Injustice in the workplace can trigger feelings of embitterment in employees
CIM Fellow & Lecturer in Psychology Dr Evie Michailidis shares with us her latest research on a subject that concerns us all. Read on!
How to Keep Track of Your Competitor’s Online Marketing Strategy
Our blogger Ms Chrissy Jones is back with some life-saving tips on how to keep up with competition. Read on! If you…
Digital Nomads are Redefining What a Career in Marketing Looks Like
Do we live in the age of digital nomads? Our guest editor, Ms Chrissy Jones, is back with an insightful piece –…
2019 Will Demand New Marketing Tricks From Financial Services
Our guest editor, Chrissy Jones, is back with an exciting new piece on what 2019 might hold for marketers pushing financial services…
Establishing a Solid Social Media Presence for Your Brand
Chrissy Jones is back with another interesting blog, this time on how brands can establish a strong and lasting social media presence.…
Incorporating Art and Colour To Improve Marketing Success
Our guest editor, Ms Chrissy Jones, is back with an article that will be of interest to all students of marketing on…
How To Ensure a Marketing Job Is Legit and Not a Scam
This month, our guest editor, Ms Chrissy Jones, has some hard-earned advice to share: how to make sure your marketing job is…
Breaking into Business Marketing
Our guest editor for this instalment is Ms Chrissy Young, who here offers some practical advice on how to break into Business…
How Remote Workers are Revolutionising the Marketing Industry
Our guest blogger, Chrissy Jones, explains how remote workers are revolutionising the marketing industry. Read on to find out what the future…
How to Make Friday Your Most Productive Day
Our guest blogger this week is Chrissy Jones, who has some essential advice on a question that has troubled everyone since thebeginning…
Our guest blogger, Mr Brian Saunders, challenges us to… STOP! I’ve just come away from reading two very good blog posts about…
Mind the Gap: Academic Theories versus Industrial Reality
Our guest blogger this week is Dr Fotis Pavlou, HR expert and established researcher and lecturer. In this post, he debates the merits of…
Can we go back to reality now?
Our inhouse blogger, Mr Brian Saunders, considerd the perils of relying on technology too much, and pleads: Please, help me touch reality again…
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